Happy New Year!

Published on January 4th, 2012 by Terri
Dear clients,

It’s that time of year when I look ahead and ask myself, “Is this really what I want to be doing for the next 12 months?”  The answer is a resounding “Yes”!

We get to work with wonderful clients and on great projects. We enjoy the beautiful scenery and slower pace of life during the first of the year, while helping you come up with great new websites and marketing plans for the new year. We love that interaction with our busy customers.

Are you ready for the new year? We are!

Drop us a line, give us a call, comment on our Facebook Page……We want to hear from you! Get your FREE, custom quote this month. Bring in the New Year with an updated site.

Wishing you all a happy and healthy new year!

OutdoorMind
800-276-0770
terri@outdoormind.net

Giving thanks

Published on November 22nd, 2011 by Terri

Dear Friends,

As we all prepare our homes and harvests for the Thanksgiving holiday, we’d like to pause for a moment to give a special and heartfelt thanks to our clients.

You are receiving this message because you have been part of our Adventure Sports/OutdoorMind family this past year. We sincerely appreciate your business and support.

As part of the Thanksgiving tradition of sharing with family and friends for what we are grateful, we invite you, as a member of our Adventure Sports/OutdoorMind family, to share with us what you are most thankful for this year.

We welcome your comments on our Facebook page or you can tag Adventure Sports or OutdoorMind in a comment on your own page.

Happy Thanksgiving,

The OutdoorMind Team

 

Testimonial of the month

Published on June 1st, 2011 by Terri

“I came to OutdoorMind for help after a very bad experience with another design company. They were able to put up a new, more improved, functional wesbite in a very short time and the design was awesome. OutdoorMind’s staff was professional, friendly and very responsive during the project, great customer service. Looking forward to working with them in the future.”

~Jim

People Behind the Scene

Published on March 29th, 2011 by Terri

Terri Berbena-U’Ren~

I have now been with the company since 1998, 12 years! I can’t believe how much change has taken place over the years and I am always humbled by the clients who have literally been with us since those first few years in the late ’90′s!

My passion is still customer service and working with clients one on one to create beautiful, well thought out, and beneficial websites. My duties most days include some administrative work, marketing our own brands, keeping up with the latest and greatest, enews blasts, an occassional glance at my Facebook page, proposals and much more…basically wearing multiple hats just like you do. That’s why we understand you so well!!!

My day begins with a 7-minute commute to our new downtown office in the heart of Sacramento, CA. I loved working from home, but it was time to relocate the desk…besides downtown Sacramento is in the heart of the business district with lots of cafes, and parks all within walking distance. I plan on commuting by bike as soon as spring arrives!!

Spare time is still spent cycling and soccer, my favorite sports! Rafting, of course, is high up on the list as well, just not able to get out on the river as often as I’d like to.

I have two adult children, Morgan and Christopher, and a little princess of a grandaughter, Jenna.

Layne Evans~

Also a long time member of Adventure Sports / OutdoorMind, Layne became my business partner in 2007.

He does like to stay behind the scenes, but he really loves to chat with clients, especially when there is an issue to troubleshoot…that is where he shines!

Assorted Support Staff and Contractors (which we could not do without their support!)

There’s Sammy who lives up in Oregon…a master at WordPress, SEO, MTN Biking and just a great guy to hang out with.

Miriam is the programming wizard of our family, living part of the year here in California, and the other in Moab. She and her pal Molly, the puppy, love to go GEO Caching, and Molly is an agility dog extraordinair!

New to the team are Arthur and Maureen. Their talents can be viewed in three new website projects launching spring 2011.

Last but not least are Gary and Shay.

Gary brings to us his exhuberant personality and passion for anything Social Media related, and you’ll see his work on our Facebook and Twitter posts.

Shay is 6’4″ (or thereabouts, really he is just very tall), and his ability to work up and anylize a mean SEO Benchmark Report is amazing…this guy just loves reports and spreadsheets, a real bonus and addition to the team!!!

 

 

http://www.adventuresportsonline.com/bio.htm

Social Media

Published on February 10th, 2011 by Terri

I will be meeting with my Social Media guru today for some marketing strategy!

5 Search and Social Trends for 2011

Published on February 2nd, 2011 by Terri
1. Organizations Will Become Publishers
Every company needs to think of itself as a TV station, magazine, and newspaper. Make your own news. But be very strategic about keyword usage.

2. Organizations Will Better Understand What “Good” Content Is
Good content needs to solve your audience’s problems. That’s job one. Not search friendliness, or sharable. Does it solve a problem and answer a question?

3. Organizations Need to Better Understand Demand and Fulfillment Funnels
Traditional marketing creates demand. Social marketing fulfills demand. They aren’t at odds. They are part of an ecosystem that should be working together.

4. Conversion and Measurement Tools Will Force Social Media to Evolve
It’s time to think about social media with a purpose. Just showing up to the party isn’t enough anymore. There will be more talk (and more books) and more action about social media measurement, and how it ties to search.

5. Social Media Operations Will be Decentralized
As social grows, it will become a skill, not a job. More and more employees need to be answering the metaphorical social telephone.

(Jay Baer; Convince and Convert Blog, Feb 1,2011)

Happy 15th Anniversary to Adventure Sports Online!!!

Published on December 16th, 2010 by Terri

Happy 15th Anniversary to Adventure Sports Online!!!

Yep, that’s right. This year we are celebrating our 15th year marketing to the needs of Outdoor Industry Companies of all sizes.

Join us as we celebrate our milestones, successes, and adventures throughout this upcoming year!

We will be launching a new AdventureSports.com website this year and will be previewing some mock ups at AOA’s International Marketing and Management Revolution.

OutdoorMind will be attending the show on Dec. 7-9, 2010 in Salt Lake City, Utah.

We like FANS so make sure and visit the links below to “connect” with us.

ASO Trail News Blog | OutdoorMind Blog | Like us on Facebook | Follow us on Twitter

Fall Greetings from OutdoorMind

Published on October 27th, 2010 by Terri

The weather is changing and so should your website….call us at 800-276-0770 today for a free proposal.

This is the time of year we take stock of our inventory, put away the summer toys and look towards 2011.

Over the next few weeks we will be adding Google Analytics for tracking on your website. Do you have Google Analytics added to your site yet?

  • If not, we will create the code and add it to all of your website pages. You will need to download all of your pages once we have completed this addition….but we’ll let you know when!
  • If you would prefer another webmaster to add this code , just let us know and we will provide it for you.
  • You will receive an email notice from us when it’s your turn and when we have completed the addition.

OutdoorMind will be attending;

AOA’s International Marketing and Management RevolutionDec. 7-9, 2010 – Salt Lake City, Utah

Hope to see you at the show!

We like FANS so make sure and visit the links below to “connect” with us.

ASO Trail News Blog | OutdoorMind Blog | Like us on Facebook

Follow us on Twitter

BIG NEWS from OUTDOORMIND

Published on August 24th, 2010 by Terri

Take an adventure on OutdoorMind’s new website….

Discover new and expanded services “geared” towards outdoor adventure industry companies, targeted marketing options for better “exposure“, website developement that ‘rocks“, tools to “map” your progress, search engine consultation and implementation so your “adventures” can be found.

Did you know we do print? Don’t be caught up a “creek” without a fabulous logo, brochure or business card!

Does your website have cobwebs? Get a FREE consultation for a newly designed website today…call us at 800-276-0770.

We are rapidly getting up to speed with Social Media.
Like most of you, it is another task to add to the plate, but at least it is a fun one! We will be offering some specific services to help you get up to speed and “outfit” your Facebook and Twitter pages. Let us know if this is a service you need help with.

We like FANS so make sure and visit the links below to “connect” with us.

ASO Trail News Blog | OutdoorMind Blog | Like us on Facebook
Follow us on Twitter

The OutdoorMind Team looks forward to working with you!!

January Greetings from OutdoorMind

Published on January 16th, 2010 by Terri

January Greetings from OutdoorMind

 We know that most of you are busy getting organized for the new year…we are too!

 As we continue to move forward with our new strategic partnership with MarketingMedley.com, we wanted to update you on a few of our new offerings and remind those of you who need help that we are ready and able to meet your needs.

 First up, newly designed packages went into effect January 1st, 2010;

 The BASECAMP Marketing Package- $799 per year and includes the following;

FREE hosting for 1 year

FREE domain registration or renewal if applicable

*NEW-Control Panel Access-Multiple email accounts, spam filters, auto and vacation responders

 Marketing Services through our online portal AdventureSports.com with this package includes, but not limited to;

 

  • *NEW-Company Spotlight in one Category once per year
  • *NEW-Additional marketing on BicycleTour.com if you provide that activity     *NEW-SEO Benchmark
  • Multiple Category listings on the Adventure Sports Online Directory
  • Adventure Sports Featured Trip or Product for one month
  • Access to “Specials” page on Adventure Sports Online

 Also includes *FREE set up of Google Analytics and Site Map.

 

Description of this package

Formerly called our “Whitney Package”, this is the perfect solution for a company like yours if – Your site is fairly new, does not need a revamp, and you need a bit more marketing and support then a basic hosting company can offer. It comes with a minimal amount of marketing features built in.

*Optional monthly payments available upon request with a credit card on file.

 Second package offering, back by popular demand,

The TRAIL BLAZER Marketing Package at $1999 per year and includes the following;

FREE hosting for 1 year

FREE domain registration or renewal if applicable

FREE SSL Certificate renewal or registration for one year ($100 value)

*NEW Creative Production and Delivery of your monthly E Newsletter

*NEW-Control Panel Access-Multiple email accounts, spam filters, auto and vacation responders

 Marketing Services through our online portal AdventureSports.com with this package includes, but not limited to;

 

  • *NEW-Company Spotlight in one Category once per year
  • *NEW-Additional marketing on BicycleTour.com if you provide that activity     *NEW-SEO Benchmark PLUS quarterly reporting
  • Multiple Category listings on the Adventure Sports Online Directory
  • Adventure Sports Featured Trip or Product for one month
  • Access to “Specials” page on Adventure Sports Online
  • Also includes FREE set up of Google Analytics and Site Map

 Description of this package

Formerly called our “Shasta Package”, this is the perfect solution for a company like yours if – Your site is fairly new, does not need a revamp, and you need a bit more marketing and support then a basic hosting company can offer. It comes with a bunch of marketing features built in (like FREE SEO Benchmark and reporting and FREE Production and sending of your monthly E Newsletter), and as always, a personal client manager to answer all your needs.

 This gives you everything you need for a new start to the year out right!

*Option of $169 per month payments with a credit card on file.

 Discounts

Association discounts and reciprocal link back to Adventure Sports apply to this package.

Additional discount of $50 for ASO/OM/MM Partnership logo added at the bottom of your website pages.

 Pre Paid Production package is an added VALUE

Prepaid Production is back and ready for you to use any way you choose; Website edits, Newsletter Blasts, Blogs or any of the multiple Social Media Marketing you need help with.

 Prepaid Production can be purchased in blocks of 10 hours for the low price of $599

 *Must be used within 6 months from time of purchase.

THE NEW OUTDOORMIND.NET WEBSITE WILL PREMIER NEXT MONTH….so stay tuned!

 Looking forward to working with all of you in 2010,

The NEW OutdoorMind Team

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